Product Testing

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User Testing: Why and How (Video)

User testing is a fast and cheap way to provide a fresh, unbiased perspective on your product that exposes its faults and highlights its strengths. This video will share the basic process of user testing.

How to Conduct a User Interview (Article)

Time is precious, so you want to maximize the value of the limited time that you spend with your customer during a product review. This article will teach you how to properly conduct a user interview that will give you in-depth knowledge of your users.

Using a User Interview to Validate Product Market Fit (Article)

The customer always knows best, so the challenge for an entrepreneur during a user interview is to ask the right questions to help the customer share the most important information. This article provides 8 user interview questions to validate product market fit for your startup.